30th June 2011, Kuala Lumpur : Spice CSL together with Hasbro reveals its latest wonder, the Transformers DS700 in conjunction with the release of Steven Spielberg's blockbuster Transfers : Dark of the Moon. This unitque phone is not only dual SIM but is also full touch and bar type transformable, making it the first of its kind in Malaysia and the first Transformers phone in the world with the Promotion Price of RM299.00 Only for each Design with one (1) year warranty (Note : Recommended Retail Price (RRP) : RM499.00 for each Design).
For those who ofter find themselves unable to decide on what type of phone to get, the Transformers DS700 would be a perfect match. With just a simple swap of parts, the phone transforms from a PDA into a candy bar phone and vice versa. Finished with a brushed aluminum casing, it comes in 3 daring colors; Red, Yellow and Grey. The PDA alternative boasts a 2.4" QVGA full touch screen and would fit snugly into the palm of one's hand at just 13 mm thick while its candy bar version sports a standard keypad at a length of 113 mm.
No. 01 : The Transformer DS700 - Dismantled Swap of Parts (Canday Bar & PDA)
No. 02 : Views showing the cool Transformers DS700 (Candy Bar Phone)
with 3 Daring Colors
No. 03 : Views showing the cool Transformers DS700 (PDA) with 3 Daring Colors
This phone is powered by MediaTek, using MT6253 chipset. Equipped with a strong peripheral supports including camera, high speed USB and Class D audio AMP, MediaTek's MT6253 is the most highly integrated chip in the market for mobile communication.
The best part is that each colour is unique in its own way. Each comes with its own limited edition Transformers 3: Dark of the Moon tin box, preloaded with character themes and Transformers 3: Dark of the Moon movie trailer. The Red Transformers DS700 comes with an Optimus Prime tin box and preloaded with Optimus Prime wallpapers and sounds. The Yellow Transformers DS700 comes with a Bumblebee tin box and preloaded with Bumblebee wall[papers and sounds. The Grey Transformers DS700 comes with a Megatron tin box and preloaded with Megatron wallpapers.
No. 04 : Limited Edition Transformer 3 'Dark of the Moon' Tin Boxes
preloaded with character themes and Transformers 3
No. 05 : The Yellow Transformers DS700 comes with a Bumblebee Tin Box
No. 06 : The Red Transformers DS700 comes with an Optimus Prime Tin Box
No. 07 : The Grey Transformers DS700 comes with a Megatron Tin Box
A reason why the Transformers DS700 is not just another collector's item is that the fact that it supports dual SIM cards in dual standby modes. This function would be really usefull for those who have personal and work mobile lines to juggle. Equipped with an FM radio, video & sound recorder, MP3 AND MP4 player, days with the Transfomers DS700 is never dull. With its T-Flash and MicroSD Card expansion, storage in the Transformers DS 700 is not an issue.
The Transformers DS700 comes with a basic set of connectivity options such as GRPS, WAP, MMS and Bluetooth with A2DP. It also comes with Java, Facebook and Blueberry Apps. All CSL phones are bundled with CSL Fun Club where free apps can be downloaded from. Outfitted with multi languages and option Islamic features such as Azan, kiblat and Al-Quran, the Transformers DS700 is more than meets the eye.
Contact :-
The Transformers DS700 comes with a basic set of connectivity options such as GRPS, WAP, MMS and Bluetooth with A2DP. It also comes with Java, Facebook and Blueberry Apps. All CSL phones are bundled with CSL Fun Club where free apps can be downloaded from. Outfitted with multi languages and option Islamic features such as Azan, kiblat and Al-Quran, the Transformers DS700 is more than meets the eye.
Contact :-
Spice CSL International Sdn Bhd
Address : Wisma CSL 10, Jalan Jurunilai U1/20, Hicom-Glenmarie Industrial Park, 40150 Shah Alam, Selangor Darul Ehsan, Malaysia.
Careline : +603-5569 3031
No. 08 : View of the Transformer DS700 (Candy Bar Phone) at Different Angles
(Note : Extrated from CSL Transformer DS700 Leaflet)
No. 10 : The Highlights on Features and specifications of Transformer DS700
(Note : Extrated from CSL Transformer DS700 Leaflet)
The Road Show regarding the launching of New Product Phone - Transformers Phone DS700 was held at Queensbay Mall at Bayan Lepas Penang from 7th - 10th July 2011.
No. 11 : View of Queensbay Mall at Bayan Lepas, Penang
No. 12 : Oh! Boy! What a Lucky CSL Mascot
No. 13 : Display Item showing the an Optimus Prime holding a picture of Red Transformers DS700
No. 14 : Displays at the Road Show - Some of the Characters of Transformers 3
No. 15 : Display of Limited Edition Transformer 3 : Dark of the Moon tin boxes & Mobile Phone Holder (Figure Danglers)
No. 16 : Each Cute Mobile Phone Holders (Figure Danglers) of Optimus Prime & Bumblebee will given away as FOC Gifts to every Transformers DS700 Purchasers
(*Note : Until Stock Last)
(*Note : Until Stock Last)
No. 17 : Closed View of a Cool Limited Edition Transformer 3 : Dark of the Moon - A Bumblebee Tin Box together with the Yellow Transformers DS700
No. 18 : Win a Transformers Phone Everyday Contect
Contest Period : 16th June to 31st July 2011
Video on CSL Transformer Phone - DS700 Product Launch
After taking some snaps of event and activities of the Road Show on the 1st Floor Concourse of Queensbay Mall, we were requested to proceed to Austin Chase Coffee which is the latest premium coffee retail store brand at Ground Floor for some refreshment and snacks. Whereby we were briefed on the newly launched Transformers Phone DS700 by Spice CSL and also given the three (3) designs of Transformers Phone DS700 to study its features and specifications.
We were served with our choices from the 5 Beverages together with Smoked Salmon Sandwich each. The Smoked Salmon Sandwich was filled with crispy green lettuce, a few slices of fresh tomato and chucks of smoked salmon. The taste of Sandwich was expected to be slightly salty because of the Smoked Salmon.
No. 19 : View of Austine Chase Coffee at the Ground Floor of Queensbay Mall, Penang
No. 20 : The Five (5) Beverages - Hazelnut Latte @ RM12.50, Signature Black Chocolate @ RM13.00, Strawberry Cream Frappe @ RM14.00, Mocha Frappe @ RM12.50, Long Black @ RM7.00 and Brew Coffee @ RM7.00
Rating of the Taste : 4/5
Note : 1-2 (Poor) / 3 (Average) / 4 (Good) / 5 (Excellent)
Smooth and Rich with the Aroma of Well Roasted Coffee but a bit too sweet for my taste
No. 21 : Smoked Salmon Sandwich @ RM11.90
(* Note : The size is 1/3 of the original as shown in the above picture)
Rating of the Taste : 4/5
Note : 1-2 (Poor) / 3 (Average) / 4 (Good) / 5 (Excellent)
Slightly Salty with good combination with the Crispy Green Lettuce & Slices of Fresh Tomato
No. 22 : Everyone of us were in deep studies of the Transformers Phone DS700s' features and specifications
The Striking Color Transformers Phone DS700 has been made affordable together the said features and specifications in the current market by Spice CSL. The special cool features whereby you can transform from a candy bar phone to a PDA and vice versa with 2.4" QVGA full touch screen or canday bar version sports a standard keypad which will never make you feel bored with its look. The Transformers Phone DS700 is so chic that you cannot take your eyes off.
About Spice CSL
The CSL Group of companies was founded by Dato Dr. Eric Chuah in 1999. In April 2010, CSL entered a joined venture with Singapore Conglomerate Spice i2i Limited to form Spice CSL International Sdn Bhd ("Spice CSL"). On 1st October 2010, Dato Dr. Eric Chuah was appointed as the Managing Director of Spice i2i Ltd. Being the only mobile phone manufacturer in Malaysia, Spice CSL has expanded internationally and has offices in Bangladesh, China, Indonesia, Philippines, Singapore and Thailand. In addition to its manufacturing plant in Malaysia, Spice CSL also has handset and parts production facilities in Shen Zhen, China alongside its very own Research and Development Centre.
Spice CSL is a Technology Status Company that engages in the production, marketing and distribution of mobile phones, netbooks and USB modems; all of which were endorsed by the Malaysian government as "Buatan Malaysia" in 2009. Being the market leader for the budget segment, CSL now holds 18% of the market share in Malaysia (as of March 2011). Spice CSL also owns 106 CSL Concept Stores and 38 Customer Service Centers nationwide.
Spice CSL Corporate Milestones
1998 : CSL was setup by Dato Dr. Eric Chuah as a mobile phone dealer.
1998 to 2004 : CLS turned wholesaler and commenced international trading.
2005 : CSL became the FIRST and ONLY Malaysian mobile phone manufacturer when we set up our very own manufacturing plant in Malaysia.
2006 : CSL produced our FIRST localized mobile phone with Islamic features.
2007 : CLS produced our FIRST mobile phone with Mobile TV features.
2009 : CLS products were endorsed by the Malaysian government as "Buatan Malaysia".
2007 to 2010 : CLS expanded its reach into 8 countries, namely Malaysia, Indonesia, Thailand, Bangladesh, Sri Lanka, India, Philippines and Cambodia.
April 2010 : Spice CLS Internation Sdn Bhd was formed.
October 2010 : Dato Dr. Eric Chuah was appointed as the Managing Director of S i2i.
Awards and Recognition
The group has also won several awards for its integrity and commitment in serving the Southeast Asia/ASEAN markets:-
- Mobile World Best Malaysian Brand 2008/2009/2010
- International Honesty Enterprise Keris Award 2009
- JCI Creative Young Enterprise Award 2009 (Top 10)
- MRCA 8TV Entrepreneur Award 2009
- Asia Pacific Top Excellence Brand 2010
About MediaTek Inc.
MediaTek Inc. is a leading fabless semiconductor company for wireless communications and digital multimedia solutions. The company is a market leader and pioneer in cutting-edge SOC system solutions for wireless communications, high-defination TV, optical storage, DVD and Blu-ray products. Founded in 1997 and listed on Taiwan Stock Exchange under the code "2454", MediaTek is headquatered in Taiwan and has sales and research subsidiaries in Mainland China, Singapore, India, U.S., Japan, Korea, Denmark and England. For more information, please visit MediaTek's website at www.mediatek.com.
Media Contact : marketing@cslcare.com
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